Smelling Rosemary

This meme has been going around Facebook for a little while and links to some bullshit parading as journalism.  It is the perfect example of bogus "facts." I looked at the linked "article" (first saw it last month) and had to stop and bang my head on the table a couple of times. It keeps getting passed around and it's just meaningless nonsense with links to a bunch of actual scientific studies that say no such thing, I can't even see how you pry this "fact" out of the linked studies. Makes me crazy. My favorite part though is that it improves memory 75%... 75% of what? You can remember 3/4 more dates? 3/4 more musical notes? 3/4 more places where you stumped your toe? What does that even mean?!?!? Someone explain to me why anyone would write this nonsense, I seriously don't understand the drive to just make shit up. Do they sell rosemary oil or something?